The characteristic of ‘editorial’ jeans is simple – high waisted, slim fit, straight leg usually lightly profiled in ‘U’ or ‘V’ shape. You can find them everywhere – starting from high street stores, to designers, to my favorite second hand (or charity) shops. They are beloved by bloggers, fashion lovers and… editors, hence the name.

But why are they such a success?

Editorial jeans, white in particular, are growing bigger for many reasons. They are extra easy to style. You can easly turn them from casual trainers + tee look to total glam by adding kitten heels, cute top or oversized jacket and satin blouse. They are great for informal ocasions, nights out and afterwork drinks. They are loved by bloggers, fashion addicts and editors, hence the name.

What makes editorial jeans special is their fit – it’s flattering for all the sizes and shapes thanks to it’s slimmming straight leg, which gives loose fit illusion – that makes you look leaner and taller!

And I could not forget about funcionality of white editorial jeans seasonwise – they will be great during ANY time of year. They look great styled with neutral pieces, with all kind of patterns, colors – from deep reds to neon greens and will be a an amazing and trusted addition to your jeans collection!